Apart from the conventional SEO parameters like keyword popularity, indexation, link popularity, PageRank scores, rankings, top-referring keywords, etc. We also focus on like keyword density and KEI scores.

It is also important to utilize the benefit of “Long Tail”. Some Key Performance Indicators are as follows:

Brand-to-nonbrand Ratio — percentage of your natural search traffic that comes from brand keywords versus nonbrand keywords

Unique Pages — number of unique (non-duplicate) web pages crawled by search engine spiders

Page Yield — percentage of unique pages that yield search-delivered traffic in a given month

Keyword Yield — average number of keywords each page (minus the freeloaders) yields in a given month

Visitors per Keyword — ratio of search engine delivered visitors to search terms

Index-to-crawl Ratio — ratio of pages indexed to unique crawled pages

Engine Yield — the amount of traffic a search engine delivers for every page it crawls

Text N Data’s  content optimization process involves research, development and adding keyword rich content to your website. On different appropriate locations like product pages, category pages etc.

Having targeted and relevant keywords on your website is immensly important, as only strategic keyword combination, that your audience is looking for will have your website found. Our team at Text N Data follows proper steps that are involved in successful keyword research.

First step in which is understanding your business, product or service which puts us in right direction in order to achieve higher rankings and drive more targeted traffic to your website.