Search Engine Optimization > Search Engines > Google Click Fraud Settlement
Google Click Fraud Settlement
Posted by John A. on March 9th, 2006

AP story about how they've agreed to pay up to $90M to settle.
http://customwire.ap.org/dynamic/sto...UD?SITE=RANDOM

Posted by Roy Schestowitz on March 9th, 2006

__/ [ John A. ] on Thursday 09 March 2006 03:01 \__

Could they make that a class action settlement? *bites lip*

Posted by canadafred on March 9th, 2006

"Roy Schestowitz" <newsgroups@schestowitz.com> wrote in message
news:duo79t$524$3@godfrey.mcc.ac.uk...
That's precisely what was going on in my mind too.

I bet you 99% of customers have paid too much already.

I totally stopped using Yahoo/Overture after discovering almost 50% of the
traffic was visiting less than a quarter of a second on the Entrance pages
only and were basically untrackable up to the IP address, extremely similar
to a bot. I could not fathom a reason why someone would read the title and
description ( other than the odd keyphrase competitor who wants to cost me
money ) and then click through to hit the back button so quickly. Perhaps I
am missing something here.

I think Adwords is better but it also is even harder to track what a visitor
actually looks like. Anyway, it seems to give better ROI when I need to use
it.

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Posted by Roy Schestowitz on March 9th, 2006

__/ [ canadafred ] on Thursday 09 March 2006 03:38 \__

Be sure that people will take the opportunity and use the case above as
precedent. This could become very interesting. I know many frustrated
Webmasters and businessmen that describe AdSense/Word in similar ways, but
the incentive to go with a full-fledged lawsuit was just not there.

Best wishes,

Roy

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Posted by Borek on March 9th, 2006

On Thu, 09 Mar 2006 04:38:43 +0100, canadafred <canadian_web@hotmail.com>
wrote:

Just out of curiosity - how did you checked that?

Best,
Borek
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