I was doing research for a school report today, and I did a search for
the Darfur Genocide.

This was one of the links that was displayed on the Google sponsored
links column.
(see screen shot below)

http://www.filelodge.com/files/room15/363218/darfur.bmp

Now, I take no offence to this and I understand how this happened (the
automated system just sticks words in etc..) but I think that Google
should be somewhat careful as to how their ad systems interpret what is
searched for. Just a thought.